Proprietor
Atul Celly
Second-generation hospitality. Atul leads kitchen operations, supplier relationships and the compliance backbone that keeps 4,500 meals a day moving cleanly across Delhi NCR.
About · Founders · Legacy
A Legacy of Flavour.
A Future of Excellence.
Chapter I · Origin
Yogesh N Saxena founded Platinum Hospitality in 2001. From one contract in Udyog Vihar, he built a reputation for reliable, scalable corporate catering — quietly earning the trust of some of Delhi NCR’s biggest MNCs.
Chapter II · Alchemy
The next generation — Atul Celly and Jhanvi Celly Saxena — grew up in that business. Jhanvi joined at sixteen. In 2018 they launched Indian Alchemy™: the same kitchen excellence, elevated into luxury event catering. Heritage meeting innovation. Tradition meeting ambition.
In Loving Memory
Mrs. Ekta Celly
Our Guiding Force & Light
Ekta believed every meal served was an act of love — a way of saying you are seen, you are cared for, you are home. Her warmth set the tone for how our brigade greets a guest, how our chefs plate a dish, how our team stays after a long night to make sure the last table was looked after. She is not on our team roster today. She is in every one of these decisions, every day. This kitchen is her kitchen, still.
Founders
Three generations. One kitchen.
Every proposal that leaves this kitchen has been read by one of them. Every event is on their calendar.
CMO · Indian Alchemy
Jhanvi Celly Saxena
In the family business since age sixteen. Jhanvi leads brand, menu design and the theatrical service style that has become the family's signature at every Indian Alchemy event.
YN
LegacyFounder · Platinum Hospitality · Legacy
Yogesh N Saxena
Founded Platinum Hospitality in 2001 and set the standard of reliability, precision and quiet consistency that both brands stand on today. His work continues in every menu that leaves the kitchen.
Heritage
Twenty-five years, one straight line.
2001
Platinum Hospitality founded by Yogesh N Saxena.
2010s
Growth to 20+ MNC clients across Delhi NCR.
2018
Indian Alchemy™ launched — the luxury event arm of the family kitchen.
2021
Times Food Delivery Icons — Delhi NCR public recognition.
2022
ETHospitalityWorld feature — 'A chip off the family business' by Bikramjit Ray.
Today
4,500 meals a day for 20+ MNC clients across four cities. And counting.
Indian Alchemy
Curated · Rooted · Elevated · Warm · Theatrical.
Platinum Hospitality
Reliable · Scalable · Precise · Proven · Honest.
Press
What has been written.
Times Food Delivery IconsGurgaon · 2021
A Delhi NCR icon, quietly plating the room.
OptimalMedia feature recognising the family business.
ETHospitalityWorldFebruary 15, 2022
A chip off the family business.
'A chip off the family business' — Bikramjit Ray.